The Wells Fargo Agri-Food Institute has announced that Americans should expect a slight relieve from soaring food prices during the 2026 Thanksgiving holidays.
The institute reported that its research shows that six of the 10 food items covered in the agency’s annual Thanksgiving food report released Monday have decreased in price: turkey (down 0.5%,) cranberries (down 6.6%) and frozen vegetables (down 4.2%), as well as stuffing, dinner rolls and whipped cream.
Salad mix prices have stayed flat, the report found, while pumpkin pie (up 2.5%), gravy mix (up 2.2%), and mashed potatoes (up 1.3%) saw modest increases.
The report says about one in eight U.S. adults report using GLP-1 medications, meaning a 10-person gathering is more likely than not to include at least one user, and those people spend less on groceries and eat smaller portion sizes.
The report also found that shoppers are opting for buying in bulk (like getting a 58-ounce pumpkin pie for $0.11/oz instead of a 22-oz pie for $0.26/oz) to maximize the value of their dollars spent.
The Wells Fargo Agri-Food Institute estimates a classic Thanksgiving feast for 10 will cost $78.93—approximately $7.89 per guest.
How do you feel about these falling prices?
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